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City of Festivals

"A Great Place on a Great Lake" and the "City of Festivals" that is how Milwaukee is known from textbooks and magazines. But the Guinness Book of World Records has other descriptions to add, calling the "Summerfest" as the largest musical festival in the world attracting more than 1 million visitors to Milwaukee annually.

In the past, Milwaukee has been identified exclusively as the brewing and manufacturing capital of the United States. It is likewise aptly described as home to the world's largest breweries, the Schlitz, the Blatz, the Pabst and Miller. Today, only Miller Brewing Company remains, employing a sizeable part of the city workers. Despite the decline of its stature, Milwaukee is still called a beer town because of Miller's continued presence.

Recent developments have been aimed towards reshaping Milwaukee's image such as the development of the Milwaukee Riverwalk, the Midwest Airlines Center, the new Miller Park, the refurbishment of the Milwaukee Art Museum, Pier Wisconsin as well as the renovation efforts made on the Milwaukee Stadium and US Cellular Arena.

The physical make-up of Milwaukee has likewise undergone tremendous development and has totally given new life to the skyline. New skyscrapers were added, condominiums, sky lofts, and high-rise apartments have been constructed in neighborhoods in anticipation of the influx of new residents to the city.

Milwaukee is situated along the banks and bluffs of Lake Michigan and between the junction of three rivers (Menomonee, the Kinnickinnic, and the Milwaukee). Other smaller rivers such as the Root River and Lincoln Creek also snake through the city.

Milwaukee is the largest city in Wisconsin and has an overall population of 573,378 inhabitants sparsely allocated over 96.9 square miles of land and only 0.9 square miles of it is water. Being in the Great Lakes Region, Milwaukee's weather changes rapidly with the warmest temperature recorded in July (28 degrees C) and the coldest month is January (-3 degrees C).

Aside from private cars, the Milwaukee County Transit System serves the transportation needs of city residents through a network of buses plying the major thoroughfares. Likewise, residents and tourists make use of two airports; the General Mitchell International Airport on the southern terminus of the city; and the smaller Timmerman Field located on the northern point of the city.